Use Psychology to Get Better Grades

It’s no secret that success in academia takes more than just doing the readings and coming to lectures. You actually have to apply yourself, and use the right study tactics to get you those much-coveted A’s. You need to be focused, tenacious and savvy and above all, you have to know the little tricks that’ll…

via Flickr, by wader

The Myth of the Freshman 15

As a current or prospective university student, you’ve probably already heard of – and dreaded – the Freshman 15, those supposed 15 or so pounds of excess weight gained within the first year of post-secondary studies. Friends may have cautioned you to watch what you eat as you enter this new stage of your life,…

Banner Ads: Online Advertising’s Dead End

The banner ad has been around for almost two decades now, but it has little to show for itself. Not only is it unimaginative and intrusive, but most readers blithely ignore it. Industry experts agree: the banner ad symbolizes the very worst of what online advertising can offer. It should come as no surprise, then, that…